BRAND IDENTITY / LETTERING / GRAPHIC DESIGN
Hang Teng BCN
Made for the streets. Inspired by the waves.
01
THE PROJECT
Hang Ten BCN is a surf and skate shop in Barcelona, bringing together board culture, urban creativity and a community built around the freedom of movement.
The identity captures the independent spirit of skateboarding through an expressive hand-drawn logotype. A skateboard silhouette becomes part of the lettering, connecting the brand's name directly with its passion for board sports.
SERVICES
Brand Identity
Custom Lettering
Graphic Design
Merchandising Design
01 / MERCHANDISING & RETAIL APPLICATIONS
02
IDENTITY & APPLICATIONS
Hand-drawn lettering, a skateboard-inspired signature and a stamp-like circular emblem form a flexible identity that feels at home on a deck, a hoodie or a shop window. Simple, direct and rooted in Barcelona's skate and surf culture.
A monochromatic black and white palette gives the identity a raw, timeless character. The distinctive circular emblem extends across skateboards, apparel, stickers, accessories, stationery and retail signage, creating a recognisable presence both in the shop and on the streets.
03
The signature.
HANG TEN BCN / RIDE YOUR OWN WAY.
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